Mckee’s 37 – Ceramic Tire Coating

McKee’s 37 Ceramic Tire Coating is an acrylic-based, ceramic-infused resin that forms a flexible, chemical-resistant protective layer over your tyres. Developed to outperform conventional oil- and water-based tyre dressings, this advanced coating is designed to resist washing and sling while helping prevent tyre browning.

A single application provides several months of protection, even in challenging climates. The coating dries quickly to the touch—even passing the “white glove” test—without cracking or peeling as it wears.

McKee’s 37 Ceramic Tire Coating is the second step in a specialised two-part tyre protection system. For optimal adhesion and performance, begin with McKee’s 37 Tire & Rubber Rejuvenator, a powerful tyre cleaner designed to remove contaminants and prepare the rubber for coating application. Proper preparation is essential for the coating to bond effectively.

Unlike traditional tyre shine sprays and gels that may last only a week or two, McKee’s 37 Ceramic Tire Coating creates a more substantial protective barrier designed to last for months. Depending on driving conditions and vehicle usage, protection may potentially last significantly longer.

Beyond enhancing your tyres’ appearance, the coating helps protect the rubber itself. Its durable protective layer helps seal the tyre surface, reducing the loss of antiozonants and UV absorbers that support rubber durability. This helps preserve both the appearance and longevity of your tyres.

Achieve your preferred finish by adjusting the amount of product applied:

• Natural, Low-Gloss Finish: Apply one thin, even coat.

• Higher-Gloss Finish: Apply the coating more generously for increased shine.

The ultra-thin application makes the product highly economical, with a single bottle capable of coating several dozen tyres.

McKee’s 37 Ceramic Tire Coating is also an excellent choice for whitewall tyres and raised white lettering. It helps maintain a bright, clean appearance for several months, making it suitable for classic vehicles, four-wheel drives and other applications where tyre presentation matters.

How to use

• Ensure surface is cool to the touch
• Thoroughly clean tyres using McKee’s 37 Tire & Rubber Rejuvenator until all browning and previously applied dressings are removed. The tyres are cleaned properly when a white foam is produced as you scrub them.

IF YOU NEGLECT TO PERFORM THIS STEP THEN THE COATING WILL NOT PROPERLY ADHERE.

• Allow the tyre to dry completely before applying McKee’s 37 Ceramic Tire Coating
• For best results, apply McKee’s 37 Ceramic Tire Coating with a soft foam applicator, like the Ethos Foam Applicator
• Apply the coating directly onto the applicator and spread over face of tyre, evenly distributing the coating
• Pay special attention to raised letters, ribs, and grooves
• Do not wipe with a microfiber towel! Allow coating to air dry for 1 hour before exposing the vehicle to water or moisture

Maintain the finish with your favorite car wash – we suggest McKee’s 37 SiO2 Auto Wash!